It’s been out for a few days, but I thought it was cute enough to post anyway. Here it is, a tune from the Aisha soundtrack with video clips from the film… “Suno Aisha”…
The film stars Sonam Kapoor as the eponymous main character. It’s set to release in August. It’s also shaping up to be a humongous Clueless ripoff, but that’s okay.
An Aisha teaser is out! The film is still set for an August 6 release.
Keep up with the latest Aisha promotional activities at the official site, on Twitter, and on Facebook. Those who are registered with the official website have been receiving digital postcards introducing the various characters from the film…
Those interested in reading more about the production might enjoy this short Times of India piece featuring young co-producer Rhea Kapoor:
Austenprose.com is sponsoring a zombie-free, non-mashup look at Austen’s Pride & Prejudice. The festivities begin this Tuesday and continue through mid-July. Participate in the group read and discuss this perennial favorite with Laurel Ann and other Austen fans!
Producer Rhea Kapoor, sister of star Sonam, announced yesterday that the Aisha official site is live. There doesn’t appear to be much there at the moment, though you can register for email announcements while you’re there.
Rhea Kapoor is updating the Aisha Facebook page with production stills and other information as it’s available. On the wall, she recently wrote, “Register with your email address at www.AishaTheFilm.com and something interesting might come your way tonight ”
According to the Facebook, the original August 6 premiere date is still a go. I haven’t heard whether or not the film sneak-previewed last weekend as initially hoped – my guess is that it wasn’t ready.
Twitter twits can find the official film account at @AishaTheFilm …
“I am trying my best to complete the film,” says Ayesha producer Anil Kapoor, father of star Sonam. “We are running against time. If we are done with it we might screen it at this year’s International Indian Film Awards.”
The piece continues with quotations from director Rajshree Ohja, who has said, “Emma, like Shakespeare’s works, is a human story. As for the satire on society, I’ve touched upon that. That’s the reason I based the story in Delhi, where the caste divide has given way to class divide. In Delhi you can find a young girl dressed in a Calvin Klein or Versace who discusses matchmaking with her neighbour. Like in Emma, marriage is about elevating your social status. I’ve hinted on these things but remember, it’s a commercial rom-com.”